With power comes responsibility

Been slower to blog recently, but I have been saving up a theme.

1) PR Week threw a large twitter cat amongst some twitchy PR pigeons 10 days ago. Much has been written since. I've never been a fan of these sorts of rankings, but seeing as I let off my steam about the perils of carrying out "influence" research on a self-selecting data-set back in November I stayed quiet this time (except when talking to a couple of people directly involved at the Shoreditch Twit), though my feelings haven't changed since.

2) New Media Age have started a campaign to encourage the digital media industry to self-regulate. A great campaign (around behavioural targeting) , and one which (maybe because of my experience at the Advertising Standards Authority?) I'd totally endorse.

3) Skittles.com went everywhere and did a Modernista. Some people gamed it by seeing if swear words would appear on the Skittles.com site. (They did). Others pointed out that the very people at the cutting edge of the industry who spend their day jobs encouraging clients to "be brave" and commit to un-moderated social media seemed to be the very ones giving detractors the excuses to not invest in it. (They're right).

4) Twitter went a bit bonkers tonight as people shared this link around. A very real url from the Daily Telegraph.
http://www.telegraph.co.uk/news/newstopics/politics/gordon-brown/4961897/Gordon-Brown-is-a-cunt.html

It currently takes you here, but whether it will tomorrow morning I don't know...


[update - it transpires that anything you put after the number will take you to the same article - this is not quite as bad as it first seems. And apparently the Indy has the same set-up. Though I still wonder if/when it might get fixed]

5) A teenager got sacked for writing on her Facebook profile that her job was boring.

6) Someone (sorry, can't remember who) forwarded me this link on. It's ace.


...With power comes responsibility.

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• Authority and attention in the UK PR network (rainierpr.co.uk)

Social Media Influence Conference 09

For the last two years I've attended the Social Media Influence conference. This year I was lucky enough to be on the platform with Neville Hobson, Hubert Grealish and Kris Hoet in a session about PR and Twitter, hosted by Robert Andrews - managing reputations in an era of 140 characters.

I'm not going to go into the whole thing here - it's been pretty well blogged and tweeted, and today's Business Week gives it a pretty good write up

Good to see/meet some familiar and new faces, including Antony Mayfield, Michelle Goodall, Mazi, George Hopkin, Bash, and Kerryatdell.

10 points again to Matthew and Bernhard for sorting it out.